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The Top 10 Secrets to Using Data Mining to Succeed at CRM

PublisherSPSS
Format PDFDate added01 Jun 2009
Topics Call Center - Contact, CRM Software, Sales Force Automation, Data Mining - Analysis, ROI - TCO
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Companies that have successfully used data mining to boost their CRM efforts have a wealth of experience to share. This white paper provides 10 tips that your organization can benefit from if you're looking for ways to initiate or improve CRM activities.

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