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Association of Support Professionals Research: Best Practices for Translating Customer Satisfaction into Revenue

PublisherCitrix Online
Format PDFDate added19 Jun 2007
Topics Cost Control - Risk Mgmt., Help Desk, Customer Support Services, Strategic Planning, Call Center - Contact
Downloads26

Today's support organizations are focused on two top-level metrics: financial results and customer satisfaction. For most, it's easy to track financial performance, but customer satisfaction is akin to speaking a foreign language.

How do you quantify customer satisfaction? Download the Best Practices for Benchmarking Customer Satisfaction to get industry research from the Association of Support Professionals (ASP) on how to measure and leverage customer satisfaction.

Download this research report to get:

  • ASP membership survey results on how they measure customer satisfaction
  • Proven tips on how to truly leverage this powerful, sometimes elusive support metric
  • Industry best practices like the customer follow-up process and measuring Web-support satisfaction

Download now

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