Your business is booming. You have a long list of happy customers...but don't know if you have the most current story. Register for and attend this Serena Webinar on Thursday, July 10, 2008 at 12:00 pm ET / 9:00 am PT, which will feature a demo of Serena's Pre-Built Customer Reference Mashup.
See how Serena Marketing utilizes the Customer Reference Mashup to ensure use of the most current customer success stories, track customer approvals, enforce internal approval and notification processes, know the ROI of the customer reference program, and more!
Related white papers
RedPrairie Is Helping United Sugars Meet Customer Needs Through Just-in-Time Delivery
United Sugars Corporation is the largest marketer of beet sugar and second largest overall marketer of sugar in the United States. The company needed a transportation system to help it...
TechRepublic Resource Guide: Everything you need to know about Customer Relationship Management (CRM)
This TechRepublic Resource Guide offers up the top 10+ tips everyone needs to know about Customer Relationship Management and how to provide great customer service. This Guide provides you with...
TechRepublic Resource Guide: How well are you meeting your customers needs?
To ensure that your relationship with clients doesn't go from content to contentious, it's worthwhile to periodically determine how well your firm is meeting their needs. This TechRepublic Resource Guide...
TechRepublic Resource Pack: Taking Another Look at CRM
If you're considering a CRM implementation, download this free resource pack that will give you the tools you need to determine the best CRM solution for your business. This collection...
Waste Management Turns to PeopleSoft Platinum Customer Support for a Successful Large-Scale Implementation
Waste Management could not get the information from its systems that it needed to understand where business was heading. The company needed a stable infrastructure to present cohesive information about...
Cisco Advocates on Behalf of Bank of America and Others
Cisco is a world leader in high-tech, but the company is also a leader in high-touch customer interaction. Bank of America boasts the world's largest proprietary network of automated teller...
SAP Interaction Center for Financial Customer Care
SAP delivers a powerful solution for all financial-related communications with customers: an interaction center for financial customer care. Based on the interaction center function of mySAP Customer Relationship Management (mySAP...


