| Publisher | Microsoft Tips | ||
|---|---|---|---|
| Format | WORD | Date added | 01 Jul 2004 |
| Topics | Database Management, Business Intelligence - Data Warehousing, Spreadsheets | ||
| Downloads | 71 | ||
Based in Lausanne, Switzerland, Philip Morris International (PMI) employs 40,000 people. PMI services 160 countries around the world, and has more than 50 affiliated factories. The company has to monitor a complex array of business data to drive its ongoing success. To speed and simplify access to consistent sales data across the global organization, PMI developed a business intelligence solution that provides regional and local managers improved access to data that is now better aligned with the overall company strategy. As part of the solution, PMI implemented the Microsoft Excel Add-in for SQL Server Analysis Services, providing business analysts powerful tools to hasten and simplify the analysis and reporting of complex data. This aids strategic decision making and responsiveness to dynamic market environments.
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