If your business needs the flexibility offered by an in-house CRM system, your first step should be to research offerings from some of the industry's biggest vendors. Find out how different solutions address different features, how much you can expect to pay and what kind of technology infrastructure you need in place. This guide from Inside CRM compares solutions from vendors such as Microsoft, SugarCRM, SAP and Infor.
This comparison guide addresses topics such as:
- SFA (Sales Force Automation) features
- Marketing features
- Service and support options
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