Three business partners combined skills to create and implement a new retail concept: An exciting venue where customers select a model car chassis, accessorize it with parts, build it, get pictures taken for a "Drivers' license," competitively race their models, see their names in lights, and even combine several complex transactions on one credit card. Owners studied and rejected 20 software approaches, picking Microsoft Dynamics Retail Management System (RMS) as the most flexible and customizable retail engine around which to assemble the many parts of their system. Three Certified Microsoft Partners - Merchants Solutions, Retail Information Technology Enterprises, and West Monroe Partners - combined specialties to co-develop a solution that helped Raceline open on time and below system budget.
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