| Publisher | Microsoft | ||
|---|---|---|---|
| Format | 1019.1KB PDF | Date added | 24 Apr 2007 |
| Topics | |||
| Downloads | 55 | ||
This paper provides an overview of the services, resources and best practices that marketers and online advertisers may utilize to improve their deliverability into Windows Live Hotmail and other receiving networks. As the tactics employed by spammers and deceptive mailers change, technologies, policies and processes will evolve to support the primary goal of improving end-user trust and confidence in e-mail and the Windows Live Platform. The Internet and e-mail have become a vital platform for communication, productivity and commerce. The combination of RSS feeds, instant messaging, e-mail and the Web has created new markets and opportunities for businesses of all sizes and across all vertical markets.
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