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Sapient and IBM Introduce Targeted Marketing, Greater Control and Flexibility to Barnes & Noble College Booksellers With New Commerce Site

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18 out of 37 users found this white paper useful


Publisher IBM
Publisher Registration N/A
Topics Application Servers, Web Content Management Date added 01 Mar 2007
Downloads 1 Format PDF

Sapient is a global services provider that helps clients innovate in the areas of marketing, business operations and technology. This IBM Premier Business Partner distinguishes itself by delivering innovative and unique solutions to the innovative and unique Fortune 500 and Fortune 1000 global enterprises it serves. Utilizing the Extended Sites (eSites) capabilities within IBM WebSphere Commerce Server, Sapient created a Web template system that provides individual bookstore managers with a high degree of flexibility and control over current Website content.

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18 out of 37 users found this white paper useful


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