| Publisher | Capgemini | ||
|---|---|---|---|
| Format | Date added | 13 Nov 2006 | |
| Topics | Services | ||
| Downloads | 60 | ||
Three years ago, ING Direct launched a highly successful savings product in the UK. Key tenets of the product were keen pricing, excellent customer service and high levels of automation. The bank wanted to repeat the success on a much more complex process - Mortgages. Critical success factors included convenience and simplicity for customers with high flexibility and automation that exploited technology. ING Direct recognized the scale of the challenge - the largest implementation at any ING Direct business unit, worldwide. Capgemini was closely involved as a strategic partner from the outset. Rational Unified Process (RUP) was deployed as a software development process.
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