Most supply chain projects to date have focused on reducing operating costs through inventory reductions, better transportation planning, lower transaction costs, and improved supplier management. Industry-leading companies are transforming their supply chains to be demand driven, however, with the key objectives to grow revenue and profits. This paper discusses the five best practices these demand-driven companies have in common. These best practices make it possible to increase demand visibility, make better decisions with this information, and ensure that the new collaborative processes are scalable and repeatable to sustain revenue and profitability gains. The paper looks at each of these best practices in detail and then lays out the technology building blocks to achieve them.
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