| Publisher | Oracle | ||
|---|---|---|---|
| Format | Date added | 05 Sep 2007 | |
| Topics | CRM Software, Database Management, Database Applications | ||
| Downloads | 18 | ||
Founded in 1908, Banco Rio is one of the most capitalized private banks in the Argentinean financial system. The company wanted to consolidate trend information about customers, products and accounting in one single database and manage customer-relationship information outside of mainframes, to access customer information in real time. The challenge was to speed portfolio management, which was slowed because of decentralized information and create a base to develop appropriate tools for the business and enable the integration with different systems vendors. The company simplified reporting processes and database queries according to marketing campaign needs and implemented Oracle Database to integrate legacy systems and allow the future development of tools.
Did you find this white paper useful?
24 out of 50 users found this white paper useful
Related white papers
Application Lifecycle Management Podcast: An Innovative Approach from HP
This podcast discusses how your organization can get beyond "quality management as usual," and make the move to the real application lifecycle.
Building and Managing a Performance CoE white paper.
Learn how to build and manage a Performance Center of Excellence with minimal expense, risk, or disruption to current processes.
Building and Managing a Quality CoE white paper
Read about building a Quality Center of Excellence.
HP LoadRunner to Performance Center Migration White paper:
An Objective Analysis of Migration options for HP. ...
Redefining the application lifecycle Management White Paper the application lifecycle
Realizing the full business potential of modernised applications means expanding traditional software development views. HP broadens the application lifecycle to include 'upstream' activities - business strategy and planning - and...
View the HP Performance Center QuickStart data sheet
Find out how to implement HP Performance Center quickly to enable a performance COE.
Improving Patient Care with a High-Performance CampusFabric
The University of Rochester Medical Center (URMC), a large medical treatment and research campus in upstate New York, is the university's primary medical facility for education, research, and patient care....
