Founded in 2000, Baidu.com Inc. is the world's largest Chinese language search engine. The company wanted to comply with local and international accounting standards and financial regulations and standardize contract and order management processes. The challenge was to streamline human resources management and collect and store business information in a single database. The company implemented a range of Oracle E-Business Suite applications as the basis of an integrated business management platform and provided enterprise-wide view of operations by integrating business and financial information into a single database. The solution sharpened business intelligence by giving managers the ability to search, analyze, and generate reports using Oracle Discoverer.
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