| Publisher | Sage | ||
|---|---|---|---|
| Format | 517.0KB PDF | Date added | 18 Jul 2007 |
| Topics | CRM Software, Business Management, Sales Force Automation | ||
| Downloads | 41 | ||
Today's small and medium sized enterprises (SMEs) see a need for automating their front office sales and customer relationship management (CRM) tools to their back office accounting and financial systems. The most recent trend for meeting this need within customer centric organisations is front to back office integration. The goal of integration is to provide a complete view of all customer interactions in order to make more insightful business decisions . This white paper provides a valuable list of factors for executive management, IT decision makers and sales professionals to consider when planning a successful integration project.
Did you find this white paper useful?
28 out of 50 users found this white paper useful
Related white papers
Turning customer interaction into profitable relationships
Effective customer communications boost customer loyalty, ensure brand and regulatory compliance, reduce environmental impact and help control a range of costs - through IT maintenance, printing, call centre operations and...
Application Lifecycle Management Podcast: An Innovative Approach from HP
This podcast discusses how your organization can get beyond "quality management as usual," and make the move to the real application lifecycle.
Building and Managing a Performance CoE white paper.
Learn how to build and manage a Performance Center of Excellence with minimal expense, risk, or disruption to current processes.
Building and Managing a Quality CoE white paper
Read about building a Quality Center of Excellence.
Redefining the application lifecycle Management White Paper the application lifecycle
Realizing the full business potential of modernised applications means expanding traditional software development views. HP broadens the application lifecycle to include 'upstream' activities - business strategy and planning - and...
View the HP Performance Center QuickStart data sheet
Find out how to implement HP Performance Center quickly to enable a performance COE.
Services Firm Coordinates Efforts, Strengthens Customer Relationships With CRM Solution
Facing rapid growth in the scope of its operations, The Linc Group needed a customer relationship management system that would help coordinate sales and service across six business units. The...
