Hallmark Cards sells its products in nearly 44,000 retail outlets in the United States, including 30,000 mass merchandisers, such as discount, food, and drug stores. The company employs 10,000 part-time Retail Merchandisers (RMs) who stock new deliveries, place orders, and sort misplaced cards into their proper display pockets. When the company needed to replace the aging handheld devices RMs used, it worked with Field Performance Group, a Microsoft Certified Partner, to create a solution called INFOLink that runs on a mobile device hosting Microsoft SQL Server 2000 Windows CE Edition. The Hallmark corporate database, hosted on SQL Server 2000 Enterprise Edition, can synchronize regularly with the 60 megabyte database of the mobile device.
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