Life sciences firms today invest billions of dollars in research, development, and marketing initiatives. These investments are necessary. Why? Because growing demand, surging development costs, and shrinking product cycles are forcing companies to cope with an increasingly competitive and dynamic global market. Yet in many cases, these firms' manufacturing and supply chain operations are lagging in the race to innovate. Pharmaceutical firms and medical device manufacturers often face rigid manufacturing infrastructures, tight regulatory controls, and complex global supply chains.
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