Since 1992, American Medical Response (AMR) has acquired over 250 ambulance services to create a comprehensive emergency and non-emergency transport solution for hospitals, government, and private companies across the country. The company turned to salesforce.com S3 to consolidate the critical customer information from this wide range of acquisitions, as well as standardize company nationwide processes. With salesforce.com's software-as-service model, they easily were able to consolidate multiple databases and then turn on CRM functionality nationwide for all employees - at one time with no major IT investment.
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