| Publisher | Salesforce.com | ||
|---|---|---|---|
| Format | Date added | 18 Jul 2006 | |
| Topics | ROI - TCO, Accounting Applications | ||
| Downloads | 72 | ||
Stratus, a Maynard, Massachusetts-based firm that has produced enterprise servers and provided system integration and other consulting services for organizations such as 911 dispatch centers, police and fire departments, stock exchanges, airline operations, and manufacturing firms. In June 2004, a small engineering team set out to implement a new CRM solution. The executive team wanted a system which was cost-effective, user-friendly, and intuitive - three requirements the Siebel CRM - now owned by Oracle - had failed to meet. Stratus considered solutions from salesforce.com, Siebel, NetSuite, and SalesNet. It wanted an on-demand model, and salesforce.com's Salesforce emerged as the top choice, because of its ability to merge every aspect of the sales process into "One real-time instrument panel."
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