Sales compensation should be the most important tool for managing sales performance. Sales reps are more likely to work in alignment with a company's strategic goals when properly motivated by a well-designed, accurately calculated and frequently communicated sales compensation plan. However, survey data indicates that most companies fail to bridge the gap between the results they expect from their sales compensation programs and their capability to support achievement of those results. This webcast explains how to leverage sales compensation as a strategic sales performance tool and bridge the Performance Gap with the right design, implementation and technology.
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