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At Dow Jones, Salesforce Integration Delivers More Than Real-Time Information

PublisherSalesforce.com
Format PDFDate added12 Jul 2006
Topics Customer Support Services, Accounting Applications
Downloads47

Dow Jones Newswires is the premier provider of real-time financial news, with 324,000 terminals feeding real-time information to financial professionals and media outlets worldwide. Dow Jones Newswires sales and support personnel needed centralized access to information on subscribers. In order for users to access comprehensive customer profiles through a single interface, they wanted to integrate segments of its billing and accounts receivable system with the Salesforce application. With Salesforce Enterprise Edition in place - and with the help of one affordable and off-site professional service technician - Dow Jones quickly integrated crucial data from its backend billing and accounts receivable system with its online CRM solution.

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