| Publisher | Vertical Communications | ||
|---|---|---|---|
| Format | 248.7KB PDF | Date added | 01 Feb 2006 |
| Topics | Voice - Data Integration, Point of Sale Devices | ||
| Downloads | 5 | ||
Retailers are embracing self-service solutions at a rapid pace, deploying new technology to reduce costs, attain and improve customer relations, and remain competitive. Early advances in call answering and routing, such as Centralized Attendant Service (CAS) and auto-attendant, have given way to Web portals and Interactive Voice Response (IVR). These advances have enabled a new and powerful channel for customer interaction with the business past pure brick and mortar, by enabling customers to use voice communications to obtain service and make transactions around the clock. This paper details the evolution of retail self-service, and explains how Vertical is pioneering communications solutions that achieve the goals of delivering superior service to customers while reducing the cost of operations.
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