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mySAP Customer Relationship Management Solution and SAP NetWeaver Business Intelligence Component at the Service of Verbo Postal

PublisherSAP
Format PDFDate added02 Jun 2009
Topics Database Management, Business Intelligence - Data Warehousing
Downloads39

The Editorial Verbo S.A. group, headquartered in Lisbon, Portugal, first discovered SAP solutions in 1999. Since then Editorial Verbo has been expanding its influence to the numerous companies comprising the group. The previous system gave support specifically in the CRM area, but it had no relation with the sales area. In other words, the company had two nonintegrated systems therefore company considered it essential to have an information system that enables this merger. Verbo Postal further decided to implement, in tandem with mySAP CRM, the SAP NetWeaver Business Intelligence component, which in an initial phase offers backup to mySAP CRM and that, according to Nunez, was fundamental to the company, as they placed structured historical information directly at Verbo Postal's service.

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