Coinstar, Inc. did not have an effective means for separate department officials - from marketing to operations to sales - to integrate, share, and leverage each other's data and work experience knowledge. After searching for a solution that would better integrate information and allow easy access across the enterprise, Coinstar recognized that Geographic Information System (GIS) could meet these needs, provide powerful mapping, and provide a platform for future growth. Coinstar selected ESRI software because of its scalability, flexibility, and open standards. Coinstar chose a platform of ESRI ArcView and ArcGIS Network Analyst.
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