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IS Solutions Case Study: Toyota

PublisherIS Solutions
Format PDFDate added31 Jan 2009
Topics Methodology
Downloads25

Toyota is the world's seventh largest company and the third largest global car manufacturer. IS Solutions has been working with Toyota GB plc for more than six years on solutions that span the company's web presence for the UK market. Toyota's key business objectives were to capitalise on technologies offering opportunities both to enhance the user experience through personalisation as well as streamlining the internal processes by which the site was kept fresh and inviting. The competition between vendors in this area of IT encouraged Toyota to seek an independent integrator with which to consult and their work with IS Solutions began in 1996.

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