| Publisher | Dell | ||
|---|---|---|---|
| Format | Date added | 01 Dec 2005 | |
| Topics | Finance, Infrastructure Management | ||
| Downloads | 15 | ||
Fiat Auto, producers of Alfa Romeo, Fiat cars and commercial vehicles, contributes 50% of the Fiat Group's revenues. In 1999, learning that its existing IT supplier was withdrawing from the PC market, Fiat Auto UK knew it had to act quickly to harness the latest technology and a competitive finance package to its advantage. They also needed to improve communication with their dealers who were instrumental in securing frontline sales. Exploring the market for PC and notebook manufacturers that could offer a fast, reliable and value for money solution, Fiat decided on a lease deal offered by Dell and Dell Financial Services.
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