Consumer product teams rely on a wide range of marketing content - logos, photos, images, product collateral and more - that can't be managed easily across multiple initiatives. As a result, content often has to be recreated unnecessarily, or product development is slowed, or brand image is inconsistent from one channel or effort to another. To solve all these problems, leading companies like Nestle, Colgate Palmolive, General Mills, Allergan and many others have implemented Marketing Content Management (MCM) solutions from EMC/Documentum. You'll find out how - and see a step-by-step demo - in this webcast.
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