Subaru is a subsidiary of Fuji Heavy Industries Ltd. of Japan and is the exclusive U.S. marketer of Subaru automobiles, accessories and replacement parts. And while the speed of change in automotive technology has never been faster, one thing hasn't changed: the need for swift, efficient part shipments to dealers. Subaru installed a new enterprise system and decided to upgrade its transportation management software to allow interconnectivity throughout the company. They needed the ability to communicate in real time, both internally and externally, to dealers. Subaru installed Pitney Bowes' PB Conquest software. Conquest is powerful, integrated transportation management software that supports and manages shipping and mailing operations. For Subaru, Conquest's real-time connectivity with their Oracle applications has resulted in more responsive customer service, faster shipping turnaround and more informed decision-making.
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