RFID offers increased efficiency and functionality not only of the supply chain and manufacturing processes, but of electronics products themselves. Information has long been at the top of the list of assets that are most important to customers-the smarter products are, and the more convenience they lend to the life of the end-consumer, the more sought after they will become. The electronics industry, more than any other, is primed to tap into this opportunity. Seeing greater returns will require electronics companies to look at RFID with new eyes focused on growth.
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