JB Hi-Fi is a large and fast growing Australian home entertainment product retailer. JB Hi-Fi was using an old key telephone system that was simply incapable of coping with the communication needs of the 50 staff located at head office. JB Hi-Fi soon settled on a converged branch solution based on the Architecture of the Converged Enterprise (ACE), incorporating a Nortel Networks Business Communications Manager (BCM) voice/data system. In addition to meeting the retailer's current requirements - and providing a compact, all-in-one platform for an easy and cost-effective migration to IP telephony - the solution also included strong multimedia call centre and wireless capabilities for future expansion.
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