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HSBC Mexico Reduces the Cost of Web Content Management While Providing Customers With Services on Demand

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35 out of 50 users found this white paper useful


Publisher IBM
Publisher Registration Direct Access
Topics Content Management, Customer Support Services Date added 13 Sep 2004
Downloads 26 Format HTML

The challenge in this case study was to remove the administrative burden of deploying content to HSBC Mexico's financial services Web site, and of integrating this site with those of new subsidiaries providing new offerings. The solution lay in the scalable multi-platform IBM Lotus Workplace Web Content Management solution that allows non-technical HSBC content developers to use familiar authoring tools without reliance on IT personnel, while still enforcing Web design and navigation standards. The key benefit was cycle time for deploying new information and services shortened from 3-5 days to one day.

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