| Publisher | Leipzig Graduate School of Management | ||
|---|---|---|---|
| Format | 69.8KB PDF, requires Acrobat Rdr 5 | Date added | 28 May 2002 |
| Topics | Web Reporting, Data Mining / Analysis | ||
| Downloads | 61 | ||
Web usage mining aims at the discovery of interesting usage patterns from Web server log files. "Interestingness" relates to the business goals of the site owner. However, business goals refer to business objects rather than the page hits and script invocations recorded by the site server. This paper presents a methodology and a mechanism for the establishment and exploitation of application-oriented concept hierarchies in Web usage analysis.
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