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Business Weblogs - A Pragmatic Approach to Introducing Weblogs in Medium and Large Enterprises

PublisherMartin Roll
Format275.9KB PDF, requires Acrobat Rdr 5Date added23 May 2003
Topics Web Reporting
Downloads53

This paper explains that several difficulties exist that have to be overcome when an organization wants to introduce weblogs. It gives an overview of possible applications of weblogs in business. It also covers the organisational obstacles that stand in the way of an introduction of weblogs in medium and large enterprises. It also proposes a path which organisations can follow step-by-step to introduce weblogs.

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