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Flash Video and the 2004 Sundance Online Film Festival

PublisherMacromedia
Format HTMLDate added18 Aug 2004
Topics Streaming Media, Multimedia
Downloads19

For more than 20 years, the Sundance Film Festival has been introducing emerging filmmakers to equally emerging audiences. With the advent of the online festival five years ago, Sundance found a way to extend their reach beyond Park City. However, streaming video had its problems. Too many users had to download special plug-ins. And once they had the right software, the interactive experience often put video in a separate pop-up window, keeping it boxed off from the rest of the site's content. This year, using Flash video for the first time, movies were instantly viewable by over 90% of the audience without any plug-in download.

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