| Publisher | Wipro | ||
|---|---|---|---|
| Format | 299.5KB PDF | Date added | 19 Jun 2002 |
| Topics | Business Intelligence / Data Warehousing, Data Mining / Analysis | ||
| Downloads | 1516  popular | ||
This paper explains the application of business intelligence tools like dataware housing, OLAP, and data mining in insurance. A close look at the insurance value chain suggests that BI can play a crucial role in almost every aspect of the chain. It can help identify the right customers for target marketing and analyze the reasons for customer attrition. It can help the insurer better manage its agents and sales force and improve the effectiveness of actuarial and underwriting functions. BI forms the most critical component of claims management, helping in fraud detection and claims estimation.
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