With the successful growth and great acceptance of SMS services and the launch of GPRS, Optimus was eager to exploit the potential of new mobile data services as the key to keep customer loyalty and ensure new revenue streams. Optimus needed to be able to rate not only based on connection time and on volume but to charge its content services in a way that could optimize the full value of the network investment as well as let customers appreciate and differentiate value in specific services through differentiated pricing. A solution was needed that enabled them to create flexible rating and billing models that best present the value of a service to its end-user. In partnership with Optimus, Atos have designed, developed and implemented the solution, which has been installed without any upgrades to the existing infrastructure.
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