Most everyone has felt the need to be two places at once, perhaps none more so than real estate agents. Spending a good portion of the day showing homes takes an agent away from the office-bound information sources and customer relationship tools that are critical to an agent’s success. Edina Realty, one of the nation’s largest real estate companies and a long-time innovator in using technological solutions, wanted to extend agent offices to the field, so it solidified its leadership position and enhanced sales capacity by creating an all-in-one information, communication, and customer relationship management solution that uses Microsoft Windows Mobile 2003 software for Pocket PC Phone Edition devices.
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