With the emergence of number portability, no call lists, and the Sarbanes Oxley act, communications and media service providers must become increasingly customer-driven by improving their insight into operational processes. Watch this informative Web seminar replay in which Katrina Lowes, Head of Marketing Operations at BT Major Business, will describe how Siebel Systems and Accenture helped BT maximize its information assets by building an enterprise-wide business intelligence platform.
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