There’s no doubt about it - loyal customer relationships require trust. PKI incorporates trust into mobile customer relationships by providing all of the components of trust found in the brick and mortar world consistently and transparently in the electronic world. This includes privacy of sensitive and confidential information, easy access to personal and personalized data, and signatures and receipts. To develop and maintain loyal relationships with today’s mobile e-commerce customers you must ensure trust is integrated into every service you offer.
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